Brantsandpatents strengthens its Benelux IP platform by welcoming of Merk-Echt
Brantsandpatents welcomes the team of Merk-Echt, a leading trademark practice in the Benelux. With this acquisition, brantsandpatents further strengthens its position as an integrated IP partner across the Benelux, combining strong patent expertise with expanded capabilities in trademarks and brand protection.
Merk-Echt has built a strong reputation as an efficient, client-focused and innovative trademark specialist. By joining forces, both firms reinforce their shared ambition to deliver high-quality, efficient and future-oriented IP services in an increasingly international environment.
Merk-Echt directors Philippe Hoefsmit and Olivier Hoefsmit remain on board and continue to lead the trademark practice within the group, ensuring continuity and further development of the trademark offering.
According to Johan Brants, CEO of Brantsandpatents:
“Merk-Echt is a strong strategic and cultural fit for our firm. This step allows us to support our clients even better across the full IP spectrum throughout the Benelux.”
For our clients, the collaboration means the same trusted contacts and personal approach, now complemented by additional expertise and scale in trademark matters.
If you have questions about intellectual property, or specifically about trademarks, brand strategy or brand protection, please feel free to contact us. We are happy to think along with you.
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