Designs

The importance of a product design is increasing worldwide. It is no longer enough to have a technically superior product to be successful, your customer wants the product to look good as well. This also translates into an increasing interest in protecting that appearance – the look and feel.

By means of a ‘design registration’ or ‘design patent’, you can protect the appearance of a product or its decoration. This can be understood broadly; the design of your website, your packaging, your label, your logo, etc. can also be protected as a design.

An important condition that applies almost worldwide is that your design must be new and look different than all existing designs. It is therefore extremely important to ensure design protection before you announce your own design.

We would be happy to discuss with you which features of your design are innovative and how they are best protected in and outside Europe. brantsandpatents can help you to develop a good design protection strategy which will maximize the return on your investment.

Make an appointment without obligation with one of our experts from the trademark department and call us on +32 (0) 9 230 83 38, or send an e-mail to info@brantsandpatents.com.